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AdMax open-sources its AI Visibility Checklist.

AdMax (admax.cool), the Miami hybrid marketing agency, today released its AI Visibility Checklist as free open source. The framework of twenty fixes, the same one the agency works from, covers the schema, content, technical and off site changes that help a business go from invisible to cited by ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews.

Why give away the framework.

Most small businesses do not know that AI engines already read their websites before buyers do. When the engine cannot parse a site, it recommends a competitor, and the business never learns a customer was lost. AdMax believes the diagnostic layer should be free: the checklist tells any owner exactly where they stand in twenty checkboxes.

The checklist is published on GitHub under an MIT license alongside a longer companion guide and an AI marketing glossary on admax.cool. Businesses can run every fix themselves. Owners who want a second opinion can book a free thirty minute call: AdMax asks the AI assistants what they say about the business in its city, reads the owner the answer, and says what it would do.

What the checklist covers.

Four sections, twenty fixes: structured data (Organization, Service, FAQPage, Article, BreadcrumbList schema), content shape (headings phrased as questions with direct answers of 40 to 80 words, comparison pages, glossaries), technical fundamentals (llms.txt, AI crawler permissions in robots.txt, Core Web Vitals), and trust built off site (mentions on sites the engines already cite, knowledge graph entries, weekly citation tracking). The checklist lives at github.com/jarvisceballos2-droid/ai-visibility-checklist.

“Every owner we talk to asks the same question: why does ChatGPT recommend my competitor and not me? The answer is almost never magic. It is twenty unglamorous fixes. We published all twenty. If you can ship them yourself, you do not need us. If you want them done for you, start with a free thirty minute call.”

Alejandro Ceballos, Founder & CEO, AdMax

About AdMax.

AdMax is a hybrid digital marketing agency headquartered in Miami, Florida, working in English and Spanish across paid media, lifecycle, SEO, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization) and creative production. Markets: United States, Colombia, Mexico, Spain. Engagements are month to month and start at $300/month for a single channel; engagements that cover every service are scoped in a meeting. Founded 2026.

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