Skip to content

Free guide. No email required.

Get your business cited by ChatGPT, Claude, Perplexity, Gemini.

Twenty concrete fixes in schema, content, technical setup and off site trust that help a business go from invisible to cited by the AI engines buyers now ask. The same list AdMax works from. Tick off the ones you have done; the rest are your next two weeks of work.

Book a free callRead the deeper playbook

Structured data AI can read.

  1. Organization and WebSite JSON-LD

    In the root layout. A stable @id, a description nobody can misread, and sameAs links to LinkedIn and Crunchbase.

  2. Service JSON-LD on every service page

    Include hasOfferCatalog, with prices when you publish them.

  3. FAQPage JSON-LD

    On every page that answers buyer questions. The heading is the question, and the answer in the markup matches the answer on the page.

  4. Article and BlogPosting JSON-LD

    On every blog post: author, datePublished, dateModified, headline and a unique image.

  5. BreadcrumbList JSON-LD

    On every page below the home page, so engines understand how the site is organized.

Pages that get quoted, not skipped.

  1. Every cornerstone H2 is a buyer question

    If your headings are nouns (“Our process”), a model has nothing to lift. Rewrite them as the questions buyers ask.

  2. A direct answer first

    Under each question, 40 to 80 words that answer it. That is the part that gets lifted into the AI answer. The depth comes after.

  3. One comparison page per category

    X vs Y, X alternatives, is X worth it. These are the questions buyers ask right before they choose.

  4. A glossary page

    Your category terms, each defined in one paragraph that can be quoted on its own.

  5. Lists and numbered steps

    Lists are easier for an engine to lift than walls of text.

Make sure AI crawlers can reach you.

  1. llms.txt at the root

    A short Markdown file that tells AI crawlers what the site is and which pages matter. Format: llmstxt.org.

  2. robots.txt allows AI bots

    GPTBot, ClaudeBot, PerplexityBot, Google-Extended, CCBot. Blocking one of them hides you from that engine.

  3. A sitemap with priorities

    Priorities that reflect which pages matter most. Submit it to Search Console.

  4. Core Web Vitals in the green

    LCP, CLS and INP inside Google's good range on every cornerstone page.

  5. Canonical tags everywhere

    An absolute URL on every page. Conflicting canonicals leave engines unsure which URL to cite.

Earn the trust signals.

  1. Mentions on third party sites

    Trade press, podcast transcripts, GitHub READMEs, association directories, Reddit threads, niche wikis.

  2. A Wikipedia or Wikidata entry

    Only with cited third party sources, and only if you meet the site's notability rules.

  3. A complete LinkedIn company page

    The same description, logo and URL as your site. Mismatched profiles confuse models.

  4. Track citations every week

    Search Atlas, Profound or Otterly. Without measurement you cannot improve.

  5. Internal links on purpose

    Every new piece links to at least two cornerstone pages and to your main call to action.

A free thirty minute call.

Pick a time on WhatsApp. In English or Spanish.

Book a free call